1. Information We Collect
We collect information that you provide directly to us, as well as information collected automatically when you use our website and services. This includes:
Personal Information: Name, email address, phone number, business name, and service area when you fill out our contact forms or request a strategy session.
Business Information: Details about your contracting business, services offered, target markets, and marketing goals provided during consultations.
Usage Data: IP address, browser type, device information, pages visited, referring URLs, and time spent on our site.
Communication Data: Records of correspondence when you contact us via email, phone, or our support channels.
2. How We Use Your Information
We use the information we collect to provide, maintain, and improve our marketing services for contractors. Specifically, we use your data to:
Deliver and manage your Google Ads and Social Media Marketing campaigns
Respond to your inquiries and provide customer support
Create customized marketing strategies and performance reports
Send important service updates, newsletters, and promotional offers
Analyze website usage to improve user experience and performance
Comply with legal obligations and enforce our terms of service
3. Information Sharing
We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following circumstances:
Service Providers: Trusted third-party tools and platforms (e.g., Google Ads, Meta Ads, analytics tools) necessary to deliver our services.
Legal Requirements: When required by law, subpoena, court order, or governmental regulation.
Business Transfers: In connection with a merger, acquisition, or sale of assets, your data may be transferred to the successor entity.
With Your Consent: We may share information when you explicitly authorize us to do so.
Our Commitment: We never sell your personal data. All third-party service providers are bound by strict data processing agreements to protect your information.
Mobile Information & SMS Consent: "No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties."
4. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand where our audience is coming from. These include:
Essential Cookies: Required for the website to function properly (session management, security).
Analytics Cookies: Help us understand how visitors interact with our site (e.g., Google Analytics).
Marketing Cookies: Used to deliver relevant ads and track campaign performance (e.g., Google Ads, Meta Pixel).
You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect site functionality.
5. Data Security
We take the security of your personal information seriously and implement industry-standard safeguards to protect your data against unauthorized access, alteration, disclosure, or destruction.
While we strive to protect your information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security but are committed to maintaining robust protection.
6. Your Rights & Choices
Depending on your location, you may have certain rights regarding your personal data. These rights may include access, correction, deletion, opt-out, and data portability.
To exercise any of these rights, please contact us using the information provided at the bottom of this page. We will respond to your request within 30 days.
7. Third-Party Services
Our website and services may contain links to third-party websites or integrate with third-party platforms. These include but are not limited to Google Ads, Google Analytics, Meta advertising platforms, CRM and email marketing platforms, and payment processing services.
We are not responsible for the privacy practices of these third-party services. We encourage you to review their respective privacy policies before providing any personal information.
8. Children's Privacy
Our services are designed for businesses and are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us immediately and we will take steps to delete such information.
9. Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page.
We recommend reviewing this policy periodically to stay informed about how we protect your information. Continued use of our website and services after any updates constitutes acceptance of the revised policy.
10. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact Fairbank Construction Company.
Phone: 206-842-9217
Email: info@fairbankconstruction.com
